Monday, January 23, 2017

The future of the hotel mini-bar


As I fly out on my first work trip as a consultant a thought on the future of the hotel mini bar, which my employers have reminded me that I should not expect to be reimbursed for having a scotch from the minibar at the end of the day.  As the autonomous delivery by drone moves away from beta testing to real world uses the hotel industry is looking at losing another one of their revenue sources, think the internet making adult film rentals obsolete, or at least less likely (I’m not going to speak for other people’s media habits).  If I can request a burrito to be delivered to me by robot in 30 minutes or less why would I grab a snack bar from the mini-bar fridge?  For hotels, who ostensibly own the low-lying airspace directly above their property (I do not know the altitude limits so I am being vague), they can restrict which aircraft can make deliveries to their hotels.  Some hotels may choose to simply prevent all aerial deliveries, which is their right, but what about hotel franchises that want to be more engaged in the future of technology?  (In this authors opinion)

 Freemium drone delivery.

Hotels could treat drone delivery how companies approach app downloads.

Basic deliveries arrive at the front desk and can occur between 7 AM and 11 PM

*Free deliveries, you can only order a limited number of items from a vetted list of vendors, these can be picked up at vending machines at the end of the hallway.

Premium Direct, you room’s drone docking station is activated, aircraft are able to deposit items 24/7 and with complete discretion.

Concierge Diamond (or some marketing style name)  the drone works with remote concierge services to allowfor autonomous anonymous delivery of items that might not be normally delivered by drone.  This might include picking up dinner from a restaurant that doesn't actually do delivery. 

I hope you like the concept, if you have questions, thoughts suggestions feel free to reach out in the comments.


*as in you don’t know what kind of money was exchanged between the hotel and the 3rd party seller

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